Pure Chromatics Wet and Dry Eye Shadow
Through the magic of water and a revolutionary new process, Yves Saint Laurent pushes the limits of color with PURE CHROMATICS, a new generation of eye shadows. Real makeup artist magic is made easy with 6 emblematic harmonies that captivate the eyes.
The power of water
Exclusively by YSL, the new water-process technology is the latest discovery in color, allowing pigments to be more intense and metallic than ever before!
Use Wet For a Chromatic Transformation
Expect the unexpected. Water does not dilute but enhances color pigments in PURE CHROMATICS. When used wet, the water rehydrates the eye shadows and gives full intensity to their pigments. The effect is the satiny powder transforms into a luxurious cream while pearls shine with a metallic finish.Style # 501217459
Since taking the reins at the iconic French fashion house in 2012, designer Hedi Slimane has set about transforming Saint Laurent into a constantly buzzed-about source of rock star-worthy offerings for men and women.
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