In 2015, London-based designer Yosuzi Sylvester founded her namesake collection of whimsical hats after traveling to her native Venezuela and becoming inspired by the local millinery craftsmanship. Working with artisans in the country’s La Guajira desert, the label finishes each hand-woven straw topper with pom-poms and Sylvester’s ancestral crest, now also the brand’s logo. Since its debut, the line has expanded to include bags and British-made fedoras, while its popular straw hats continue to be spotted atop the heads of celebrities and other influencers.
In 2015, Yosuzi Sylvester founded her namesake label of pom-pom-embellished hats after traveling to her native Venezuela and becoming inspired by the local milliners. The line has since expanded to include straw bags, while its whimsical toppers remain a favorite among celebrities and other influencers.